Real estate - now, pumpkin spice
flavored! Not really, but it could be pumpkin spice scented via candles and air
fresheners (though we don’t recommend it). Fall has become pumpkin spice season
and these days it seems to be showing up in everything. With so many pumpkin
spice options, we had to ask ourselves, how did pumpkin spice get so popular?
In 2004, coffee brand, Starbucks,
premiered the pumpkin spice latte in their stores. That year, sales grew by 11%, much
attributed to the new drink. It was so popular that they have continued to
offer it every year since with earlier and earlier start dates. In fact, 2018
is the earliest that the pumpkin spice latte was made available, back on August 28.
The pumpkin spice latte has become
a hit around the world and is currently available in 50 countries. The
pumpkin spice latte even has it’s own twitter channel. In 2014 @theRealPSL
debuted on Twitter and now has 110,000 followers.
Starbucks didn’t even create the
first pumpkin spice beverage. It had been offered for years at other small
coffee shops. But their particular blend and marketing power definitely
contributed to the pumpkin spice craze. Numerous other companies took notice
and have attempted to harness the revenue-generating popularity of pumpkin
spice as it has proliferated in consumer goods. Nielsen data shows
pumpkin-flavored food, personal and household goods have gone up almost 80
percent since 2011 in pumpkin-flavored sales.
We can thank the spice company
McCormick for making pumpkin spice its own singular spice. In 1934 McCormick
offered the pumpkin spice blend as a shortcut to flavoring the pumpkin pie
desserts that are ubiquitous with Thanksgiving. Funny thing is, pumpkin spice
doesn’t even have pumpkin in it!
According to BettyCrocker.com
you can make your own pumpkin spice with:
- 3 tablespoons ground cinnamon
- 2 teaspoons ground ginger
- 2 teaspoons ground nutmeg
- 1 ½ teaspoons ground allspice
- 1 ½ teaspoons ground cloves
When trends get this big, detractors
and trend weary consumers soon follow. There are plenty of rants and memes by
people who have grown to disdain pumpkin spice season. But the popularity of
the flavor has grown to encompass many different brands, foods, beverages and other items.
For a list of pumpkin spice
flavored items and where to find them in the St. Louis area CLICK HERE.
Some of our pumpkin spice favorites include: Schlafly Pumpkin Ale, Panera Bread
Pumpkin Muffins, and Dairy Queen Pumpkin Pie Blizzard. Some other pumpkin spice
items we want to try: Williams
Sonoma Pumpkin Spice Hand Soap, Kahlua
Pumpkin Spice Liqueur, and Godiva
Pumpkin Cheesecake Truffles.
Happy pumpkin spice season! What pumpkin spice items will you try?
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The Boehmer Team serves St. Louis
and St. Charles County, Missouri with a focus on residential real estate. Our members are
experienced in new construction and buying and selling pre-existing homes. We
can help you find a reputable mortgage loan officer, repairmen, or other real
estate related services. Do you have a real estate questions? Contact us or visit www.TheBoehmerTeam.com.
